Friendshoring and the curious case of Vietnam

​Vietnam's Prime Minister Pham Minh Chinh meets with Singapore's Prime Minister Lee Hsien Loong at the Istana in Singapore February 9, 2023.
Vietnam's Prime Minister Pham Minh Chinh meets with Singapore's Prime Minister Lee Hsien Loong at the Istana in Singapore February 9, 2023.
REUTERS/Edgar Su

Post-Davos, another of the big trends we will be watching this year is the expansion of the “friendshoring” phenomenon that has seen a significant rise in the political proximity of trade (and a shift away from geopolitical rivals).

Trade between the US and China is still rising in absolute terms, but Beijing’s share of exports to the US has fallen 7.2% since 2017. Other countries like Mexico and Canada are hoping to pick up some scraps, based on trade agreements and being nestled next to the US border. Canadian Deputy Prime Minister Chrystia Freeland was in Davos making a pitch for new investment, based on Canada’s critical mineral resources and clean energy supply (not to mention, $88 billion in investment subsidies to compete with the US Inflation Reduction Act).

There are signs that such blunt industrial policy is working. An MIT clean investment monitor for Q3 2023 suggested that there was a 42% year-on-year increase to $64 billion in US investment in clean technology – from manufacturing (mainly the EV supply chain) to retail purchases. The billions available to businesses and consumers through the IRA is likely to have played a big role in ensuring that money did not go overseas.

But there is one beneficiary of the friendshoring phenomenon that is not relying solely on its checkbook: Vietnam. The Southeast Asian country is curious in many ways, not least because it remains a Marxist-Leninist one-party socialist republic.

Prime Minister Pham Minh Chinh was in Davos to explain how he squares his country’s socialist principles with hard-bitten capitalist competition for investment. He said the goal is to develop a “socialist-oriented market economy” based on supply and demand, but where the state is present to accommodate “unpredictable” events like COVID. Vietnam is seeking to become a modern, developed, high-income country by 2050, he said, and it has come a long way already since the late 1980s. GDP growth was 4.7% last year and is forecast to be 5.8% in 2024.

Vietnam has managed to juggle relations with the US, its former enemy, and China, which lays claim to parts of the South China Sea currently controlled by Hanoi.

China remains its biggest trading partner, and two-thirds of its manufacturing inputs are reliant on imports from Beijing.

But Vietnam has seen its foreign direct investment soar, as it has positioned itself as an option for Western businesses looking to hedge away from China. Typically, manufacturing wages are around half that paid in China. Pham said his priorities now are to raise education standards to foster advanced manufacturing in semiconductors, AI, and green technology.

He said the chairman and CEO of US tech giant, Nvidia Corporation (Jen-Hsun Huang), visited Vietnam recently and said he plans to make it his company’s second home.

“We always stand ready to facilitate investment,” said the ostensibly communist leader.

Lenin will be whirling in his mausoleum.

More from GZERO Media

U.S. President Donald Trump and Canadian Prime Minister Mark Carney meet in the Oval Office at the White House in Washington, D.C., U.S., May 6, 2025.
REUTERS/Leah Millis

What does Donald Trump want most from Canada? “Friendship,” he said during his meeting Tuesday with newly elected Prime Minister Mark Carney. But while their IRL encounter was civil enough, don’t expect matching friendship bracelets any time soon.

The new Federal Chancellor Friedrich Merz (CDU) speaks during the handover of office in the Chancellery, May 6, 2025.
Reuters

The Conservative leader lost the first vote but won the second. His prize? Taking the reins of a Germany that faces its most serious combination of economic, security, and political challenges since 1989.

UK Secretary of State for Business and Trade Jonathan Reynolds meets Indian Minister of Commerce and Industry Piyush Goyal for trade talks, in London, United Kingdom, on April 28, 2025.

Department for Business and Trade/Handout via REUTERS

The United Kingdom on Tuesday sealed its largest trade deal since leaving the European Union, inking a pact with India in a big political win for Prime Minister Keir Starmer.

Across America, Walmart is supporting communities by working with small businesses, like beyondGREEN, in San Antonio, TX. Since becoming a Walmart supplier in 2023, the Texas-based company built a new factory and hired over 100 employees. Across the country, Walmart’s $350 billion investment in products made, grown, or assembled in America supports the creation of over 750,000 US jobs. Learn how Walmart’s investment in US manufacturing helps small businesses grow.

Quantum technology offers the next frontier of innovation. As the global race for quantum technology intensifies, Microsoft Vice Chair and President Brad Smith highlights the need for the United States to harness its heritage of scientific innovation and outlines three strategic actions to ensure American quantum leadership. These actions include increasing government-funded quantum research, developing a skilled quantum workforce, and securing the quantum supply chain. Learn more here.

Chancellor-designate Friedrich Merz (CDU) is standing in the Bundestag election for Chancellor. CDU leader Friedrich Merz has failed the first round of voting in the Bundestag election for Chancellor.
Kay Nietfeld/dpa via Reuters Connect

Christian Democratic Union leader Friedrich Merz did not become Germany’s chancellor as planned on Tuesday after at least 18 members of his coalition either abstained or voted against him.