The hunt for the killer clip

Annie Gugliotta, GZERO

Happy debate night as we all hunker down for the face-to-face rematch in Atlanta of the Age vs. Rage election, now just hours away.

More than anything else tonight at the presidential debate, Joe Biden and Donald Trump will be hunting for the one viral video clip that will define their opponent and frame the campaign. For the first time in close to four years, they will share a stage, and millions of people across blue and red states will finally exit their bias-affirming bubbles and tune in collectively to a single program. Just that fact alone — that it’s a moment when tens of millions of people across the hyper-fractured country gather for a common, shared political reality — makes tonight critical.

The three big factors: Age, Rage, and what happens on Stage. Make no mistake, policies and issues are critical and should be the main course tonight. Immigration, inflation, taxes, foreign affairs, abortion stance, and those pesky 34 felonies … all those matter and will be the focus of the moderators' agenda, according to CNN. But since the 1960 Nixon-Kennedy faceoff through today’s hyper-accelerated, viral social media culture, the impact of presidential debates has moved from policy to personality, from ideas to image. It is all about “the clip.”

There are different kinds of clips.

The Stumble Clip: Biden is much more vulnerable here because the consensus narrative around him is that, at 81, he’s simply too old for the job. One verbal trip, a name mix-up, a fumble, or one inopportune freeze will have exponentially outsized impact. The worst stumble clip might well be when former Texas Gov. Rick Perry ran for the Republican nomination in 2011 and famously forgot which government agency he promised to cut. “It is three agencies of government that are gone when I get there," he thundered on live TV. “Commerce, education, and … umm … uh, the, uh … what’s the third one there … let’s see …” He started to fumble desperately and, pressed to name the agency by the moderator, he checked his notes for a lifeline. Only there was nothing there. Perry’s blank space went viral long before Taylor Swift’s, and he finally petered out, mumbling the politically radioactive word: “Oops.” It was over. Biden cannot have a Perry moment.

Even at his best, Biden speaks in a slow, raspy drawl, like the sludge-filled tributaries of the Lackawanna River, which cuts through his hometown of Scranton, Pennsylvania. Between awkward pauses, Biden often punctuates his words with sock-hop-era words like “malarkey,” which adds sepia tones to his already vintage vibe struggling to find a place in a hi-def world.

Trump will try to interrupt, even if they mute his mic, to throw Biden off, while attacking the president on the border, the Middle East, and inflation. So, more than anything else, Biden needs to look and sound alert, quick on his feet, on top of the details, and strong.

Though Trump also stumbles, makes multiple factual errors, and gets names wrong, that’s long been baked into his personality. What’s another 34 untruths or 34 stumbles next to his 34 felonies? None of it sticks. The age-related stumble is not Trump’s worry. He has to watch out for another trap: The Chaos Clip.

The Chaos Clip: Trump is the great conductor of political chaos, culminating in the Jan. 6 attack on the US Capitol. Even fellow Republicans thought that was the end of Trump. It wasn’t. Trump has not only recovered, he’s transformed the Jan. 6 mob into heroes and hostages, a stunning rebranding exercise and one that takes center stage at his rallies. Still, if Trump coughs up a clip about not respecting the election results, lashes out at the justice system to repudiate his 34 felony charges, says he will pull out of NATO, or threatens to drop a nuke on Iran or otherwise destabilize the world order, it could undermine his campaign.

Too much chaos fueled by his bottomless pool of rage and resentment would be deeply damaging. Biden will try to bait him here, and I wonder if he gets so bold as to call Trump a “felon” to his face. Still, Trump loves the stage, doesn’t rely on notes, and if he looks strong, overpowering, and avoids the chaos, it is all upside for him.

The Killer Clip: From Ronald Regan’s famed 1980 zinger, “There you go again” aimed at Jimmy Carter – which 44 years ago seemed nasty and today would barely register – to the 1988 uppercut Lloyd Bentsen landed in the vice presidential debate, telling Dan Quayle “Senator, You are no Jack Kennedy,” this is the sought-after, white whale of political debates. Biden came close in the last debate with his “Will you shut up man,” showing he could punch off the ropes. He will need that again – look for it on Trump’s convictions, abortion, and foreign policy. But no one delivers nastier or more quotable quips than Trump. If he senses Biden is stumbling, he could deliver a killer clip from which Biden might not recover.

So as they hunt for the clip of the night – and as their staff prep as much for the post-debate social media moments as the debate itself – Biden needs to overcome age, Trump needs to contain rage, and both need to avoid a big gaffe on stage.

Can’t wait for 9 p.m. EDT.

We have lots of coverage of the debate for you. Ian Bremmer will be watching, and we will get a video of his insights into a Quick Take video tonight right after the debate, so check our site and social platforms for that. On Friday at 7 a.m., look for GZERO Daily, which will be filled with analysis. At 10 a.m. EDT Friday, I’ll be hosting a live X space with our team and special guests to go over the hits, misses, and the impact of the debate. Join in and it will get spicy.

John Lieber will also have his take on what’s next in our US election video series on Friday. And, oh yes, please play along with our debate bingo, which is a great way to engage with things tonight.

More from GZERO Media

- YouTube

The 7th annual Paris Peace Forum is getting underway, convening diplomats, academics, and private sector leaders tasked with finding solutions to mounting global crises before conflicts erupt. GZERO’s Tony Maciulis interviewed Justin Vaisse, the organization’s founder and Director General. Top of mind for Vaisse, of course, was Trump’s election and what it means for Europe.

Donald Trump is seen here at a Jets football game next to his campaign manager Susie Wiles, on Oct. 20, 2024. The president-elect has just named Wiles his White House chief of staff.
Evan Vucci/Pool via REUTERS/File Photo

At last count — yep, they’re still counting ballots from last week’s US election — Republicans looked set for a clean sweep: taking not only the White House and Senate but possibly the House too. Attention now turns to the president-elect’s naming of names for the first cabinet of “Trump 2.0.”

Iran's President Masoud Pezeshkian meets with Hamas leader Khaled Mashal, in Doha, Qatar, on Oct. 2, 2024.
West Asia News Agency via Reuters

The Gulf Arab emirate announced this weekend it would stop mediating efforts to broker a cease-fire and hostage release deal between Hamas and Israel until “the parties show their willingness and seriousness to end the brutal war.”

- YouTube

Donald Trump’s historic return to office signals a powerful shift in American politics, raising questions about the future of democracy as both major parties grapple with deep divides and an increasingly anti-establishment electorate. Along with Vanderbilt historian Nicole Hemmer and Wall Street Journal correspondent Molly Ball, Ian Bremmer unpacks the wide range of implications of Trump’s decisive election win.

Climate activists project a message onto the Embassy of Azerbaijan ahead of COP29 climate talks, in London, on Nov. 7, 2024.
REUTERS/Chris J. Ratcliffe

Donald Trump’s election victory will loom large in the minds of delegates at this year’s UN climate conference (COP29) in Baku, Azerbaijan, from Nov. 11-22. We asked Eurasia Group expert Herbert Crowther how this will affect COP29 and UN efforts to mitigate climate change more broadly.

Digital Saksham — saksham translates to “able” in Hindi — is a collaboration between the Confederation of Indian Industry and Mastercard Strive, a global philanthropic initiative to support small businesses. It’s part of a broader effort by the Indian government to unlock the full potential of micro and small enterprises — and part of Mastercard’s efforts to bring 50 million small businesses into the digital economy by 2025, a goal it recently met. Accessing digital tools can help small businesses scale up, reach new customers, and hire more employees. Read more about these efforts to equip small business owners — especially women — with the tools they need to build their businesses and become financially resilient.

- YouTube

Listen: On the GZERO World podcast, Ian Bremmer examines the impact of Donald Trump’s return to office, exploring how his populist victory and the GOP’s control could reshape US governance amid historian Nicole Hemmer’s warning of “accelerating democratic erosion” and journalist Molly Ball's concerns over eroding checks on executive power.

Donald Trump gestures after taking the oath of office during his first inauguration in Washington, DC, in January 2017.

Olivier Douliery/ABACAPRESS.COM via Reuters

The US Justice Department on Friday charged three men with plotting to assassinate Donald Trump on the orders of the Iranian government.