Trump’s ground-game gamble

A Trump Vance campaign sign sits at the Cobb County Republican Party's booth at the Pigs and Peaches Country Festival in Kennesaw, Georgia, on Aug. 17, 2024.

A Trump Vance campaign sign sits at the Cobb County Republican Party's booth at the Pigs and Peaches Country Festival in Kennesaw, Georgia, on Aug. 17, 2024.

REUTERS/Megan Varner
Less than six weeks before Election Day, Donald Trump is gambling on an unconventional (and untested) strategy to target potential voters. The polling margins in the states expected to decide the election’s outcome – Pennsylvania, Michigan, Wisconsin, Georgia, North Carolina, Arizona, and Nevada – areexceptionally tight. That’s why theget-out-the-vote operations supporting the Trump and Kamala Harris campaigns are even more critical than usual.

Both sides know they must motivate as many supporters, and potential supporters, as possible to cast a ballot. Harris is taking a more conventional approach to the “ground game” by relying on the resources of the Democratic National Committee and onhundreds of thousands of volunteers to knock on doors in key states and to register more voters likely to support her.

Trump has a different strategy. Rather than relying on the Republican National Committee and volunteers as past GOP presidential candidates have done, the Trump campaign is reportedly outsourcing these operations to outside groups, including one backed by Elon Musk, to target mainly undecided voters. These groups pay workers to do the groundwork once done mainly by volunteers.

If this strategy works, it may change future campaigns for both parties. If it doesn’t, Trump’s gamble will likely be remembered as a bad idea that helped cost him the election.

More from GZERO Media

A combination photo shows a person of interest in the fatal shooting of U.S. right-wing activist and commentator Charlie Kirk during an event at Utah Valley University, in Orem, Utah, U.S. shown in security footage released by the Utah Department of Public Safety on September 11, 2025.
Utah Department of Public Safety/Handout via REUTERS
A drone view shows the scene where U.S. right-wing activist, commentator, Charlie Kirk, an ally of U.S. President Donald Trump, was fatally shot during an event at Utah Valley University, in Orem, Utah, U.S. September 11, 2025.
REUTERS/Cheney Orr

The assassination of 31-year old conservative activist Charlie Kirk at a college event in Utah yesterday threatened to plunge a deeply divided America further into a cycle of rising political violence.

Venezuela's President Nicolas Maduro stands next to members of the armed forces, on the day he says that his country would deploy military, police and civilian defenses at 284 "battlefront" locations across the country, amid heightened tensions with the U.S., in La Guaira, Venezuela, September 11, 2025.
Miraflores Palace/Handout via REUTERS

284: Venezuelan president Nicolás Maduro has deployed military assets to 284 “battlefront” locations across the country, amid rising tensions with the US.

A member of Nepal army stands guard as people gather to observe rituals during the final day of Indra Jatra festival to worship Indra, Kumari and other deities and to mark the end of monsoon season.
REUTERS/Navesh Chitrakar

Nepal’s “Gen-Z” protest movement has looked to a different generation entirely with their pick for an interim leader. Protest leaders say they want the country’s retired chief justice, Sushila Karki, 73, to head a transitional government.