Why is The Guardian no longer using the words "climate change?"
So, The Guardian made a pledge in the past week to start covering climate change, or what they now call the "climate crisis," differently. They're changing their vocabulary. They're also changing their photography away from cliché polar bears and towards more of the human impacts of environmental damage. And they're making commitments as a company to zero net emissions.
So, they're really being a bit more activist and trying to be at the forefront of how we talk about the climate emergency — or climate change. It might be surprising to my American audiences, but it's far more common in Britain for media outlets to take a stand and take a position on a particular cause. The Daily Mail, which is a right-wing tabloid, has famously had a campaign against plastic pollution for over a decade, which has actually changed attitudes. The difference with a more traditional activism is that you're still very much talking about journalism and everything being based in facts and in reporting. And in fact, The Guardian would argue that this campaign is more accurate than the more laissez-faire attitude that the media has had towards climate change in the past. So, we'll see. It's all on their website. It's worth reading about, they are being very transparent about it. That's it for this week. Talk to you soon.