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With the 2024 election looming, the US Federal Communications Commission has proposed a first-of-its-kind rule requiring disclosure of AI-generated content in political ads on TV and radio.

The proposal came last Thursday, just a day before billionaire Elon Musk shared a video featuring an AI-generated voiceimpersonating Vice President Kamala Harris, now the presumed Democratic nominee for president, on his social media platform, X. In the video, the fake Harris voice calls Biden “senile” and refers to herself as the “ultimate diversity hire.”